Friday, September 6, 2013

Know What I Did Today?

I smacked down Mr. Blake Irving, CEO of the domain hosting company that makes possible. In the nicest of ways, because that's what I do.

Blake was soliciting feedback on his company's awesome new site design. Because, ya know, he CARES what his customers think. He knows we're courageous, and smart, and out to change the world, and he respects that.

I might sound snarky, but I believe he means it, more or less.

BUT... well, here's what I wrote. I think it speaks for itself:

Dear Mr. Irving:
Thanks for your email and the opportunity to comment on the new GoDaddy site design. It's both visually pleasing and user-friendly, so thanks!
Since you are soliciting feedback, I thought I would let you know that your commercials -- I believe during the last superbowl (but I could be mistaken) -- were so incredibly offensive to me, as an educated woman, that I almost went to another provider. (It was only my too-full schedule that kept me on board with GoDaddy.)
I hope you will consider the dignity of ALL of your users next time your advertising team is working on high-profile commercials. Overtly sexualized (and dumbed-down) images of women are a turn-off for more than half the population -- and I'm willing to bet a big percentage of your paying customers.
Anyway, I really do appreciate being given the chance to weigh in. I like what you've done with your site and your openness to dialogue. I hope to be able to continue indefinitely as a GoDaddy customer.
Deborah Vlock

No comments:

Post a Comment